https://www.brightconsulting.agency/blog daily 0.75 2022-02-17 https://www.brightconsulting.agency/blog/debunking-instagram-myths monthly 0.5 2021-02-03 https://www.brightconsulting.agency/blog/social-media-strategy-101 monthly 0.5 2021-02-03 https://images.squarespace-cdn.com/content/v1/5efccf2e558363645ce8a5da/1604799877103-NWAN3PWH1KJSQMRBQK9N/jess-bailey-mexeVPlTB6k-unsplash.jpg Blog - Social Media Strategy 101 - Step 1: Set goals that align with your business objectives Before you can create a social media strategy, you need to know how it fits into your business. I’ve listed some of the most popular business objectives with social media goals associated – make sure to have at least three primary social media goals in place before moving on to step 2! Grow Your Brand – Awareness (followers, shares, etc.) Drive Leads and Sales – Conversions (website clicks, product purchases, email signups, etc.) Create Brand Advocates – Engagement (comments, likes, mentions, etc.) https://images.squarespace-cdn.com/content/v1/5efccf2e558363645ce8a5da/1604799545382-008H91DNOQSNOCKQVYMO/maddi-bazzocco-waNAJOI7Jz8-unsplash.jpg Blog - Social Media Strategy 101 - Step 6: Create a content calendar A social media content calendar is SO important and will keep you accountable, which will in turn, provide the maximum impact. Your social media content calendar will outline the dates and times at which you will publish content on each platform. Having a calendar ensures your posts are spaced out appropriately and published at the optimal times (this is one of our specialties at Bright). Make sure to also account for the time you will need to spend interacting – it’s important to set aside time to scroll through, engage with your feed, and respond to comments and dm’s. https://images.squarespace-cdn.com/content/v1/5efccf2e558363645ce8a5da/1604799676790-SFTBZR2OI9UTHAK94IO2/clay-banks-Ox6SW103KtM-unsplash.jpg Blog - Social Media Strategy 101 https://www.brightconsulting.agency/about daily 0.75 2020-11-08 https://images.squarespace-cdn.com/content/v1/5efccf2e558363645ce8a5da/1602892264149-26MXYFCHDRB46REDR76N/BC_Julia_2-01.png About - My name is Julia, and I’m the founder of Bright Consulting. Bright Consulting is a social agency focusing on digital marketing strategy. We work with individuals and brands to create compelling digital content and develop actionable social media strategies. We use the latest social media tools, social channels, and social media platforms to help us create and post captivating content. From Real Estate, to Retail, Restaurants & Industrial, we have the tools to boost your social media presence, regardless of your industry. Our ultimate goal is to help our clients reach their business goals and increase their business profitability through the utilization of social media. If this sounds like something you are interested in, please contact us! https://www.brightconsulting.agency/services daily 0.75 2023-04-25 https://www.brightconsulting.agency/contact daily 0.75 2023-04-25 https://www.brightconsulting.agency/home daily 1.0 2023-04-25 https://images.squarespace-cdn.com/content/v1/5efccf2e558363645ce8a5da/97e20d14-6161-4752-a5ec-6d5aa6df6459/Untitled+design-12.png Home - Make it stand out Wedding Content Creation https://images.squarespace-cdn.com/content/v1/5efccf2e558363645ce8a5da/1602899565012-JS3LYNF287R9SG8F10N7/BC_Icons-01.png Home Digital + Social Media Consulting https://images.squarespace-cdn.com/content/v1/5efccf2e558363645ce8a5da/1602899603635-ABFKAX7DN1B1JMDEPITZ/BC_Icons-03.png Home Social Media Management https://images.squarespace-cdn.com/content/v1/5efccf2e558363645ce8a5da/1602899588965-12QAU7YFF02KREVRRZTO/BC_Icons-02.png Home Social Media Audit + Strategy https://www.brightconsulting.agency/links daily 0.75 2021-08-12 https://images.squarespace-cdn.com/content/v1/5efccf2e558363645ce8a5da/1603387271364-XUZXP6TL6O6A7O13C2ZM/Bright_Circle_Logo.png Links https://www.brightconsulting.agency/bright-shop daily 0.75 2025-09-10 https://www.brightconsulting.agency/bright-shop/p/hair-salon-instagram-starter-kit monthly 0.5 2021-08-12 https://images.squarespace-cdn.com/content/v1/5efccf2e558363645ce8a5da/1618006538521-FRL0WCOIPG679BGX9JVB/Hair_Salon_Cover.jpg Bright Shop - Hair Salon Instagram Starter Kit https://images.squarespace-cdn.com/content/v1/5efccf2e558363645ce8a5da/1618007578480-OOSKBSAH8KIYV3CTS0AW/Shop_Displays-08.png Bright Shop - Hair Salon Instagram Starter Kit https://images.squarespace-cdn.com/content/v1/5efccf2e558363645ce8a5da/1618006539538-CXJFZ5BT82Q0YV9YGAB5/Hair_Salon_3.png Bright Shop - Hair Salon Instagram Starter Kit https://images.squarespace-cdn.com/content/v1/5efccf2e558363645ce8a5da/1618006540058-IL1EYEDZ3CBVQDG5LG1Z/Hair_Salon_4.png Bright Shop - Hair Salon Instagram Starter Kit https://images.squarespace-cdn.com/content/v1/5efccf2e558363645ce8a5da/1618006539419-CRN4MNZVKZ7SOVGCAACZ/Hair_Salon_5.png Bright Shop - Hair Salon Instagram Starter Kit https://images.squarespace-cdn.com/content/v1/5efccf2e558363645ce8a5da/1618006542278-E68EAHDJBRELKFQLCJ4X/Hair_Salon_6.png Bright Shop - Hair Salon Instagram Starter Kit https://images.squarespace-cdn.com/content/v1/5efccf2e558363645ce8a5da/1618006537836-UJMYO605BTXIXWOJGYFW/Hair_Salon_7.jpg Bright Shop - Hair Salon Instagram Starter Kit https://images.squarespace-cdn.com/content/v1/5efccf2e558363645ce8a5da/1618007578722-3NWPH5UDZFQ07P1O1J70/Shop_Displays-09.png Bright Shop - Hair Salon Instagram Starter Kit https://www.brightconsulting.agency/bright-shop/p/ultimatehashtagguide monthly 0.5 2022-01-28 https://images.squarespace-cdn.com/content/v1/5efccf2e558363645ce8a5da/1643249698366-E7LEXX5PSM9L58Y0TR6R/Untitled+design-4.png Bright Shop - The Ultimate Hashtag Guide